Friday, April 06, 2007

Getting your foot in the door...

Good advice practical from gallerist Edward Winkleman about approaching galleries with your work (via jen bekman's funky personism). BTW, Edward's blog is always a good read about the contemporary art world - along with the odd diversion here and there.

"A while back there was a question in a thread about how an artist got a show with the gallery. I don't discuss specifics about individual artists here, but that question got me to thinking about the reality of the situation, and I figured it's time to revive a few ideas already shared and perhaps dispel a few ideas still floating out there. Also prompting this was an email I received on the topic. It's one of the most charming emails I've gotten asking for advice, but I honestly cannot afford to respond to each such email, so I'll work from it to flesh out my thoughts here:

I write this fully aware that many versions of this letter are sent to you in some variation by other versions of what I am: Artist With Questions. For introducing dialogue, I suppose this is your punishment. I follow with interest the advice you put out and the conversations that follow on your blog and should thank you for extending yourself. Thank you. I think it's generous and rare for the Chelsified to reach out to the art-stricken with their unwieldy ways, gooey hearts, and dirty fingernails. On that note, perhaps you could advise me as to who to approach with my work. I feel fairly gall-ridden and brazen asking this of you (hence the embarrassment of adjectives), but frustration trumps humility finally. I am not asking you to consider me for your gallery, no, rather, I am looking for one of those signs shaped like a finger pointing somewhere, preferably in an appropriate direction. I am a Brooklyn artist having a hard time getting anyone to even look at my work. (I am legion.) So, please look at my portfolio and respond when possible." read more here

"Oh, and finally...never, never, never, never, never...walk into a gallery with your actual artwork in tow. Let me repeat that: NEVER".

(I guess you can be excused if it's to MoMA...)

(Photograph:Robert Frank on the way to the MoMA. Photo by Michal Daniels)

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